The Seven Golden Rules of Radio Advertising

by KirkWard Wednesday at 10:00 am

Actually, there are probably more than seven golden rules of radio advertising. There are probably 114 golden rules. But you’re too busy running your small business to read 114 rules – so for the sake of brevity, here are seven of the more…golden ones.
 
For heaven’s sake, say something!
 
Once you’ve decided to advertise your small business on radio – and that is one of the best decisions you’ve ever made – then

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From Solo Shops to Start-ups, Every Small Business Needs Insurance

by KirkWard Thursday at 6:27 pm

Your clients need insurance. You need insurance. While you may or may not be licensed in your area, you most certainly can advise them about their needs. I asked Kevin Kerridge, Director for Hiscox Small Business Insurance, to give us some insights for you, as well as some you can share with your clients. Mr. Kerridge previously led Hiscox’s small business insurance coverage over in the UK, which covered 38,000 small businesses in 2010. You can contact Kevin Learn online at hiscoxusa.com or over the phone at 888-202-3007.

As the number of small businesses in America increases, small businesses themselves are

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Twitter – is an entity that deserves a category all to itself.

by Drew Tonsmeire Monday at 3:54 pm

This post comes to us from health expert James Stilworth. James website is http://depressionsymptoms.net/. Check out what James has to say.

Everyone is prone to suffer from stress at home, in the grocery shops, on the road and most of all at work. Just like most people who are dealing with lots of problems in the office, accountants too are faced with the pressure of getting their records straight as well as getting their numbers right especially when

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Getting Started in Tax Consulting (Getting Started In…..)

by KirkWard Sunday at 1:51 am

The Complete, Authoritative Guide to Getting Started in Tax Consulting

Tax consulting and return preparation is a fast-paced, dynamic industry–one that promises high earning potential. In this book, tax advisor Gary Carter shows you just wh

Price:$37.50

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Building a Profitable Online Accounting Practice

by KirkWard Wednesday at 1:51 am

“Jack Fox literally wrote the book on building your own accounting practice. No one is better qualified to guide accountants into developing an accounting practice in the digital age. Building a Profitable Online Accounting Practice is a road map for

Price:$49.95

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Sidenotes

Strategic Accountancy – Making The Numbers Really Add Up
Monday at 5:04 am

Accountancy is frequently used in companies simply as a reporting activity. Non-financial management often do not understand the implications of factors such as profit and cash flow. Strategic decision-making suffers from this unnecessary and artificial disconnection from the accounting information. Accounting needs to be re-instated to its key role as a pillar of strategic planning thinking.

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Why CPA Accountant Marketing Programs Fail
Monday at 5:04 am

The primary reason most accounting marketing programs fail is because the accountant attempts to treat his or her services as a commodity. Unfortunately, this often leads to very low response and low quality of clientele. There are volumes of accountants who have tried very expensive marketing programs offered by many companies lured by difficult-to-enforce guarantees experiencing disastrous financial consequences. The majority of these marketing failures centralize on the programs using commodity-marketing techniques.

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